Artificial Intelligence in Journalism: How is AI reshaping the media industry?

Journalism today is no longer as we knew it. Where newspapers and TV used to dictate the agenda, algorithms are the real gateway to the news. A recent international report revealed that 54% of US adults get their news via social media, surpassing television for the first time (50%).

In newsrooms, artificial intelligence has become a major player: The Associated Press has more than doubled its production of earnings reports more than 10 times thanks to automation. Reuters has developed a tool that monitors millions of tweets and detects disasters faster than any human journalist. In a survey, 57.6% of journalists said AI is already being used in their organizations.

But this revolution has a flip side: Algorithms create "knowledge bubbles" that lock everyone into their own circle of interests, reducing diversity and increasing polarization. More seriously, up to 15 percent of political content on social media may be AI-generated or AI-powered, opening the door to massive disinformation campaigns that could change the course of an election.

The future is still open. AI could make journalism faster, more accurate and more personalized, or it could drag it down into triviality and falsification. The difference depends on who is at the helm: The journalistic values or the algorithms.

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